Due to the coronavirus we are seeing an increase in streaming services, specifically audio. 23% of people are listening to more steaming services and 14% are listening to more podcasts. People are increasingly tuning into chill, mood-oriented music, as well as children’s music. With ears turning towards digital audio to help pass the time and [...]
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You can find the on demand recording as well as resources and answers to questions that were mentioned on the webinar below: Click Here for the Webinar, Deck, and Workbook Panel: Staying Top of Mind with Advertisers COVID-19 Vertical Flashcards Unanswered Questions: e-Gaming Opportunities: as e-gaming is ramping up we are actively looking into options. [...]
Be mindful that people are getting a lot of emails right now. In order to not get overlooked, give them something of value (ideas, education, etc.). Try to call more often to break up all of the computer time. – Jaimie Hefelfinger, Centro We are doubling down on the belief that we should support [...]
Prospecting today looks drastically different than it did a month ago. Our new normal means social distancing and that can make finding and pitching new business difficult. Below are some things to keep in mind when you are prospecting new business during this pandemic. Educate Continue to be the “go to person” for digital information [...]
Running a cannabis advertising campaign may sound daunting, but we are here to give you some media planning tips that will be sure to impress your cannabis advertisers. Data Opportunities – Including data on campaigns is a benefit afforded to digital campaigns, but with cannabis campaigns it is important to avoid excessive targeting. You will [...]
After launching in 2016 as a managed service partner, Griffin Communications quickly realized they could make the transition to self-serve. Check out the one sheet below to learn how Griffin Communications has become a powerhouse in the Oklahoma digital media community. Click Here for the Griffin Communications Partner Profile zp-pdl.com
Peer39 Releases “Social Predicts” Peer39 has recently released their Social Predicts segments, which uses real-time social monitoring technology to discover the way people are discussing topics across 50,000 digital channels, including social, blogs, and publications. It then dynamically predicts trending keywords for targeting based on the language used in these discussions. Social Predicts segments are [...]
Happy Leap Month! As always, our goal is to bring you the latest in digital media trends and innovations, while providing new solutions and strategies for you and your advertisers. Here's what we have for you this month: Business Development Strategies: Reporting Benchmarks & KPIs News You Can Use: Digital Innovations Awesome List (February 2020) [...]
Check out the Audience Extension Webinar from February 11, 2020 where we discussed Reporting Benchmarks & KPIs. Click Here for the Reporting Benchmarks & KPIs Deck and Webinar Click Here to Check Out Past Audience Extension Webinars https://zp-pdl.com/how-to-get-fast-payday-loan-online.php