BASIS ELECTION BOOTCAMP
Join Sean Duggan & Kristin Battersby for our next Basis Election Bootcamp Learning Session: Winning with Audio on March 19th at 2PM ET. We’ll dive into the growth of audio streaming and podcasting market and how campaigns/candidates are leveraging audio to connect with voters.
YouTube has grown into the largest political video platform in the US. In this session of the Basis 2026 Political Advertising Bootcamp, our experienced Campaigns & Causes team breaks down exactly how to win with YouTube advertising in the 2026 election cycle—from ad formats and targeting strategy to compliance and cost considerations. It’s your practical playbook for running political, advocacy, ballot initiative, or issue-based campaigns. Watch now to learn how to build smarter, more efficient YouTube campaigns.