About Alyssa Hamm

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So far Alyssa Hamm has created 243 blog entries.

Panel: Tips for Prospecting and Cold Calling

Below are some tips for prospecting and cold calling from the Publisher Solutions Team as well as our partners. Jaimie Hefelfinger - Centro For prospecting new business, I stand on the backs of giants. I take what has worked in the past and use those success stories as my prospecting guide. It adds to your [...]

2021-01-16T07:34:17-06:00Newsletter Posts|

Succinct Selling

We’ve all been there. You find yourself talking on and on to a client or partner, but you’re not sure you’re getting your point across. Explaining something, especially something you may still have questions about yourself, can be tricky. This is especially true when it comes to selling digital media. As digital sellers, we have [...]

2021-01-16T07:34:20-06:00Newsletter Posts|

Basis DSP Updates from Your CSM: George Leff

This month, we’re focusing on Connected TV. As media consumption habits change, Connected TV has become a crucial channel to get your message in front of the right audience. Through Centro, you can access premium partners and reach first-party or third-party data on this popular device type. We also have a some new & improved [...]

2021-01-16T07:34:22-06:00Newsletter Posts|

Transitioning to the “New Normal”

By: Mike Scarpace COVID-19 has dramatically shifted business trends and consumer behaviors and priorities.  Behaviors that would previously have been thought of as excessive will now become the new societal norms, similar to the “post 9/11” world that brought us tighter security measures at airports, entertainment venues and large office buildings. Businesses are being forced [...]

2021-01-16T07:34:23-06:00Newsletter Posts|

Prospecting

Prospecting today looks drastically different than it did a month ago. Our new normal means social distancing and that can make finding and pitching new business difficult. Below are some things to keep in mind when you are prospecting new business during this pandemic. Educate Continue to be the “go to person” for digital information [...]