Learn more about the products, tactics, and features you have access to through Centro.
Connected TV & Streaming Audio Packages
Streaming Audio Buyer & Seller Guides for Audio Connected TV CTV Allowlist Seller and Buyer Guides for CTV
Case Studies
Below you will find campaign case studies organized by client goal: Awareness, Site Traffic, and On-Site User Action. Newsletter Feature: Political Case Study - Awareness and Site Traffic Awareness: The goal of these campaigns was to increase brand awareness. Retail - Furniture Store Retail - Mall Event Quick Serve Restaurant 1 Retail - Furniture Store [...]
Digital Media Plans by Goal
Below you will find media plans that have been designed to achieve a specific client goal: awareness, site traffic, and on-site user action. Objective: Awareness Click Here for the Awareness Media Plan - Display Click Here for the Awareness Media Plan - Video and Audio Objective: Site Traffic Click Here for the Site Traffic Media [...]
Automotive
Below are some resources to use when pitching the automotive vertical: Automotive Vertical Media Plan 2022 Automotive Research 2022
Cannabis
Below are some resources to use when pitching the cannabis vertical: Vertical Guide Cannabis Cannabis Advertising Packet Basis Cannabis Guide Cannabis Webinar Deck (Updated 2021)
Delivery Services, Alcohol & Restaurants
Below are some resources to use when pitching the delivery, alcohol, and restaurant verticals: Vertical Guide Restaurants Restaurant Webinar Deck (Air Date 11.5.19)
Education
Below are some resources to use when pitching the education vertical: Vertical Guide Education Education Webinar Deck (Air Date 6.4.19)
Entertainment
Below are some resources to use when pitching the entertainment vertical: Vertical Guide - Entertainment Entertainment Webinar Deck (Updated 2021)
Finance
Below are some resources to use when pitching the finance vertical: Vertical Guide Finance Finance Webinar Deck (Air Date 12.10.19)
Grocery
Below are some resources to use when pitching the grocery vertical: Vertical Guide Grocery Grocery Webinar Deck (Air Date 10.8.19)
Healthcare
Below are some resources to use when pitching the healthcare vertical: Healthcare Media Plan and Meeting Guide Healthcare Research 2022
Live & Virtual Events
Below are some resources to use when pitching the events vertical: Vertical Guide - Events Events and Expos Webinar Deck (Air Date 1.8.19)
Political
Deck & One Sheets Webinar Slides Virtual Strategy Summit - Political Vertical Media Plan Guide Media Plan Guide - Political 2022 Additional Resources Data Dictionary Political Data Dictionary 2022 Blog Articles Impact of the 2022 Midterm Elections on US Advertising Targeted Political Advertising in 2022 Webinar Recording [...]
Real Estate
Below are some resources to use when pitching the real estate vertical: Vertical Guide - Real Estate Real Estate Webinar Deck (Air Date 3.4.19)
Recruitment & B2B
Below are some resources to use when pitching the recruitment and B2B vertical: Vertical Guide - Recruitment Vertical Guide - B2B Recruitment Webinar Deck (air date: 8.6.19)
Retail & e-Commerce
Below are some resources to use when pitching the retail vertical: Vertical Guide Retail Home Improvement/Home Goods Webinar Deck (Air Date 9.10.19)
Travel
Below are some resources to use when pitching the travel vertical: Vertical Guide - Travel Travel Webinar Deck (Air Date 2.5.19)