BASIS ACTIVATION CENTER
One Sheets, Trainings, and Research to help you effectively take programmatic to market.
Amplify Your Success
Which is better or more important? Sleep or exercise? The content or the presenter? The ingredients or the chef? Offense or defense? While I certainly have my opinions on the importance of each and know that an exceptional one can [...]
Fun Sized Sales Tips for Renewal Season
Happy Spooky Week! The air is crisp, your football team is already showing you this is NOT their year, and you have bought 2 costumes for your kids because they “changed their mind” – this can only mean one thing, [...]
AI in Advertising
If you are reading this, at some point over the last year I am sure you have been asked “In what way can you or your team use AI to improve operational efficiencies in your day-to-day role?” If you’re [...]




