BASIS ACTIVATION CENTER
One Sheets, Trainings, and Research to help you effectively take programmatic to market.
It’s March! Let There Be Madness!
Happy March! Conference tournaments are underway and college basketball is once again taking center stage. March Madness means a couple things: wings, your comfiest college sweatshirt, and time in front of the TV. This makes it the perfect time [...]
Super Bowl Ad Recap
With the Super Bowl behind us, the Basis Strategic Outcomes team polled Basis buyers for their thoughts on major themes from the commercials we all saw during the broadcast (that may have been more exciting than the game…if [...]
2026 Winter Olympics
Don’t skate past the chance to get ads in front of the high-value and highly engaged fans of the Winter Olympics! Check out the below video to hear how and why advertisers need to ring in this opportunity: [...]



