These webinars are available “on-demand” and focus on different stages of the sales process as well as the products, tactics, and features you are able to sell.
Rev Up Revenue
Rev Up Revenue: Q4, 2021 Your Partnership with Basis: Review the ways you can use Basis DSP and resources from the Publisher Solutions teams. Also hear an interview with Adam Saylor from CoxNext about their audience extension program and his perspective on the digital landscape. Rev Up Revenue Q4, 2021 Webinar Slides Rev [...]
Audience Extension with Basis Technologies
This webinar will give you a comprehensive overview of Audience Extension with Basis. Topics covered: best practices, DSP tactics, and program resources. Basis Audience Extension Review Webinar Deck (Updated 2021) Basis DSP One Sheet
Prospecting & Pitching Digital Media
Below are some one sheets and webinars that can help with prospecting new clients and pitching digital media: Webinar & One Sheet on Crafting Your Elevator Pitch Webinar & One Sheet on Conducting a Needs Assessment Meeting Prospecting Webinar Deck (March 17, 2020)
Become a Digital Expert
Check out this webinar for tips on becoming a digital media expert: Become a Digital Expert Webinar Deck (October 2020)
Reporting Benchmarks & KPI
Below is a webinar and deck that can help with determining campaign goals & setting expectations around KPIs: Reporting Benchmarks & KPIs Webinar Deck (2.11.20)
Beating the Competition
Learn more about beating the competition with the webinar (recording & deck) below: Beating the Competition Webinar Deck (12.14.20)
Performance Driven Campaigns
Below is a one sheet and webinar (recording & deck) on budget based campaigns and how they can set your advertisers up for success: Performance Driven Campaigns One Sheet Performance Driven Campaigns Webinar Deck (8.11.20) Blog: Performance Driven Campaigns
Creating & Presenting Your Media Plan
Below is a webinar (recording & deck) and a link to media planning resources that can help with building an advertiser's campaign: Media Planning Resources Information on DSP Tactics & Features Video Demo on Presenting Your Media Plan Media Planning Webinar Deck (4.17.18)
Campaign Reporting & Securing the Renewal
Below are resources that can help with delivering the campaign report to an advertiser: Reporting Resources Video Demo: Tips for Your Next Reporting Meeting Reporting & Renewals Webinar Deck (Updated 2021)
Creative Best Practices
This webinar discusses how your advertiser's creative assets can impact the performance of their campaign and best practices to ensure success. Creative Best Practices One Sheet Creative Best Practices Deck